Sleep Country buys Endy for $88.7 million

 Rest Country Canada Holdings Inc's. $88.7 million acquisition of Canadian bedding fire up Endy won't mean the two will be amalgamated or that the heritage brand will stop selling items from Endy's bed-in-a-case competitors.Toronto-based Sleep Country said Friday that the two will work independently and that Sleep Country won't surrender selling the Bloom bedding in-a-case that it dispatched in May 2017. "Blossom isn't going anyplace. We sell it out of our stores and we sell it on the web and we intend to continue doing that," said David Friesema, Sleep Country's CEO, on a call with investigators. "It is one of our quickest developing item dispatches we ever had in our history."Friesema said Sleep Country was keen on purchasing Endy — worked by two companions that met as secondary school understudies in Calgary and upset the bedding business when they dispatched their organization in 2015 — due to the cooperative energies between the two bran